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Convenience of location is a major consideration for consumers in coffee chain market research

Convenience of location is a major consideration for consumers in coffee chain market research

Facing the intense competition in coffee industry, and the media constantly hyping and consumer pursuing popular mentality, many new brands are constantly entering, and at the same time driving the popularity of new culture, and the differences between brands are becoming smaller and smaller, in such a competitive market, how to shape their own style is necessary, so this group adopts case study method, aiming at seven chain coffee operators to do in-depth interview

2015-09-06
Pacific, 85C, Starbucks grabs the coffee chain market in Zhuzhou

Pacific, 85C, Starbucks grabs the coffee chain market in Zhuzhou

September 27-A comfortable red sofa with warm yellowish lights and light music lingering in my ears makes people feel a little bit at home. This is Pacific Coffee from Hong Kong. Yesterday, at the China Resources Wanjia Shopping Mall at the cultural intersection of Xinhua Road, Hetang District, Zhuzhou, Pacific Coffee welcomed its first customers in Zhuzhou. Except Pacific Coffee.

2014-04-27
Coffee accompanies you to the opening of No. 100 store in China.

Coffee accompanies you to the opening of No. 100 store in China.

Coffee accompany you on October 20 that you have opened the No. 100 store in China on Balizhuang West Road, Chaoyang District, Beijing. This is a year and a half after coffee accompanied you into China. Among the domestic coffee companies in South Korea, Coffee with you is the first company to open a No. 100 store in China. The 2000-point kitchen of No. 100 store is a large storefront with an area of 529 square meters (160 ping) and 148 seats.

2014-04-27
A cafe that doesn't sell beef noodles is not a good furniture store.

A cafe that doesn't sell beef noodles is not a good furniture store.

In Beijing, which is full of shops of various styles, A+ is also a special existence in the Waicao Field Art Village, northeast of Beijing. Strictly speaking, it is a cafe that also sells furniture, but it is because a bowl of popular Taiwanese beef has become popular. Although it is not located in the business district in the city, on weekends, some people come by car with their families. The owner of this store is

2016-08-12
Has opened 12 chain stores of quality Coffee-reduce cost grafting 020 platform

Has opened 12 chain stores of quality Coffee-reduce cost grafting 020 platform

The first generation drinks instant coffee, the second generation drinks espresso, and now let's enter the third generation to drink hand-brewed premium coffee. As the slogan says, coffee has evolved all the way to now, and niche boutique coffee has begun to enter people's field of vision. Founded in 2011, the quality Hall Coffee is positioned at the cutting edge of the trend. A cup of boutique coffee comes from 60% of the highest quality coffee raw beans and 30% of the best roasting.

2015-11-13
Coffee is in a crisis of trust with you. Guangzhou Zhengjia, Lefeng and other stores are still operating normally.

Coffee is in a crisis of trust with you. Guangzhou Zhengjia, Lefeng and other stores are still operating normally.

Coffee accompany you was exposed that some stores in Guangzhou are still operating normally. After the resignation letter of CEO Qi Dong on May 25 was exposed online, the coffee chain known as Korean first Coffee fell into a crisis of trust again. Negative news such as unpaid wages, shop closures, infighting and so on spread like wildfire. Yesterday, the reporter called Ms. Park, the secretary of Qi Dong, but the latter refused the interview with nothing to say. Send quickly

2015-06-02
trend| Premium version Starbucks Mong Kok landing,

trend| Premium version Starbucks Mong Kok landing,"Hong Kong flavor shop" to play local spirit

Starbucks opened a regional specialty store in Mong Kok, Hong Kong. In addition to serving classic hand-mixed drinks, Starbucks also opened Hong Kong's first Starbucks Reserve Coffee Experience Bar, offering more cooking methods and the most prestigious coffee. Coffee beans from the world's best quality 3% Arabica coffee beans, and then select the most precious quality 1%. All Starbucks

2015-12-14
Caffebene Seoul Coffee, the largest coffee shop chain in Korea.

Caffebene Seoul Coffee, the largest coffee shop chain in Korea.

South Korea's largest coffee chain, which has more than 900 stores in South Korea since its establishment in 2008, is headquartered in Qingtandong, Gangnam District, Seoul. In addition to coffee, it also manages a variety of high-end tea, lattes, fruit juices, waffles, breads and other goods. at present, there are more than 1200 chain stores in the world, distributed in South Korea, the United States, the Philippines, Cambodia and other countries. 2012

2016-04-28
Korean Coffee

Korean Coffee "Fire" in China, "Coffee accompany you" will open thousands of stores.

Recently, more and more Chinese consumers have turned their attention to the coffee industry, and sales are gradually increasing. South Korean coffee brands have also accelerated their efforts to enter the Chinese market.

2014-06-05
Why is the coffee in the three convenience stores popular with customers in Japan?

Why is the coffee in the three convenience stores popular with customers in Japan?

Nowadays, the sales of coffee in convenience stores are on the rise, which is likely to surpass that of canned coffee. The two types of coffee have their own advantages in taste, but the fact that they can be easily bought for 100 yen does make convenience store coffee more popular. So what is the most popular coffee in the major convenience stores? In response, Japan's livedoor News Network targeted white-collar women on July 17th.

2016-07-12
The battle between coffee merchants in Shanghai is becoming more and more fierce. Kashijia competes with Starbucks.

The battle between coffee merchants in Shanghai is becoming more and more fierce. Kashijia competes with Starbucks.

In Shanghai today, the smell of coffee is floating in the air. This international metropolis, with a resident population of 25 million, not only has more than 4000 cafes, large and small, but more importantly, chain fast food restaurants and convenience stores have also fully joined the ranks of freshly ground coffee this winter, striving to get a share of the growing coffee consumption market. Behind the competitive layout is the rapid expansion of China's coffee market.

2015-03-03
Behind the rapid expansion of coffee with you and diffuse coffee: coffee is just a prop.

Behind the rapid expansion of coffee with you and diffuse coffee: coffee is just a prop.

Communicating with Zhuang Jingyang, founder of Dajia Tea, he revealed that the real reason behind the success of many cafes and teahouses is not selling tea and coffee, but selling space. This is why Korean coffee shop brands have been invincible recently. The most popular cafe brand in China's first-and second-tier cities in the past two years is neither Starbucks nor COSTA, but a variety of Feel brands.

2014-09-23
About the coffee shop

About the coffee shop

As the saying goes, "if you want to be rich, open a shop" and "raise three generations in one shop". It can be seen that from ancient times to the present, owning and running a prosperous shop is a good way to get rich smoothly, not to mention that what we are going to open now is a cafe, which can earn a little money to support the family while enjoying the taste. Why not do it?

2014-07-28
Starbucks to enter Disney theme Park in the United States

Starbucks to enter Disney theme Park in the United States

Sina Financial News on the evening of April 23, Beijing time, Weibo (SBUX) announced Monday that it has reached an agreement with DIS's Walt Disney theme park and resort (Walt Disney Parks and Resorts) department to open a store in each of the six Disney theme parks in California and Florida. The company plans to spend the summer

2014-04-27
Affordable coffee is influencing consumers imperceptibly.

Affordable coffee is influencing consumers imperceptibly.

Coffee is seeping into the lives of more and more people at a civilian price. A survey by a reporter from the Beijing Business Daily found that in convenience stores, bakeries and foreign fast food brand stores, the sale of coffee has become standard, and a cup of affordable coffee has a subtle influence on the attitude of Chinese consumers towards coffee. An analysis from the Beijing Business Research Institute shows that the coffee market started from American coffee.

2015-08-12
Starbucks will open 60% of new stores in 2013, not involving China

Starbucks will open 60% of new stores in 2013, not involving China

Starbucks, the world's largest coffee chain operator, is building more takeout lanes, with 60% of new stores opening in 2013 set to have takeout lanes to meet people's demand for ordering anytime, anywhere. Starbucks China yesterday (January 30) in response to the "Daily Economic News" reporter interview said, At present take-out lane is mainly in the European and American markets, China

2014-04-27
Question: why are Koreans so successful in opening cafes?

Question: why are Koreans so successful in opening cafes?

What are the most popular cafes in China's first-and second-tier cities in the past two years? The answer is not Starbucks or COSTA, but all kinds of cafes with Feel: coffee with you, coffee from the zoo, coffee from Hollis, coffee from the road, and so on. These cafes have one thing in common: they are all founded by Koreans!

2014-08-15
Themed Cafe: another main Force in expansion

Themed Cafe: another main Force in expansion

There is no doubt that various themed cafes are another main force in the expansion of cafes.

2014-05-30
Italy LAVAZZA Chongqing Third Store Enters Banan Shopping Center

Italy LAVAZZA Chongqing Third Store Enters Banan Shopping Center

After Jiefangbei and Jiangbei Guanyinqiao stores, LAVAZZA, one of the world's top five chain coffee brands, entered Banan Shopping Center, which is also the first time LAVAZZA entered a large shopping center in Chongqing. As an international coffee brand from Italy, LAVAZZA is known as the spokesperson of global coffee and has an irreplaceable dominant position in the world. It is reported that L

2014-04-27
Starbucks Coffee settled in Nanchang, Jiangxi Province in August

Starbucks Coffee settled in Nanchang, Jiangxi Province in August

Nanchang News Network (Reporter Deng Wei) Starbucks Coffee in the province's first store officially signed Donghu District, and will be officially opened in August this year in Bayi Square department store. At the same time, Starbucks plans to open 6-8 stores in Changchang this year. At that time, the majority of Nanchang citizens will also be able to taste Starbucks coffee on their doorstep. Starbucks has been stationed in Nanchang after many careful investigations and studies.

2014-04-27
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